Email Ad Networks is one of the best ways of website monetization for web publishers. Through email marketing one can easily reach to potential consumers who have already revealed interest about the service or product they want to advertise. Advertisement through email is a highly effective way which influences consumers to take action on behalf of the advertisement. Noticing the effectiveness of email advertisement there are a number of Email Ad Networks have popped up in market to help publisher make revenue from this media. Now, let us see how the email ad networks can help you and what are the major email ad networks are present in market.
Advantage of Email Ad Network
The major benefit of email advertisement is, it reduces time and effort. It takes less time to produce an ad and send to the subscribers, which as a result increases the rate of communication. Moreover, email advertisement reduces overhead cost and provides best return of investment. There are many email ad networks are available in market but few of them are can call as best. Let’s check what are the bests:
Best Email Ad Networks:
PowerInbox is another service which can be used to make a nice income form your email. They offer nice eCPM for traffic from the emails. Powerinbox offers two type of the monetization method.
RevenueStripe: Add real time personalized and native ad content customized to email template to earn money, generate traffic and increase user engagement by 4 times with zero up-front cost.
Dynamic Email: Tap into dozens of personalized and dynamic widgets like video, sliders, tickers, countdown timers, forms, geo-targeting and more to get attention of reader on the email open.
It is one of the largest and oldest email ad networks in market providing best email monetization solution. If you have bulk amount of subscribers and are using email in regularly basis then this network is probably the best network for your email monetization. LiveIntent has a vast network of publishers and advertiser, thus they are able to deliver a very high fill rate which is close to 100%.
The implementation method used by LiveIntent for email advertisement is very easy and unproblematic to manage. They use HTML tags to inject advertisement in email maintaining a standard by integrating the template properly into email platform. A subscriber will be able to see the advertisement once it is sent to him/her. Using LiveIntent as your email ad network is beneficial in many ways because with LiveIntent you need not to change your Email Service Provider (ESP) to utilize the service that you may have to do with other network. With an ease of service, LiveIntent is a great means to monetize emails for large publishers but for smaller publishers it may seem an unpretentious revenue stream.
If you don’t have a large pool of subscribers then this network is the best option for your email monetization solution. NewsletterDirectory.co offers a very simple and quick resolution to the publishers to monetize their email drive with high fill rates. The advertisement through this network generally appears in two sizes; 468 x 60 and 125 x 125.
It is very easy to get up and running with this network. A publisher can run new ads on his email campaigns within 24 hours of time. Publishers just have to create their AdZone by adding their email newsletter to the directory and can start their email monetization campaign once the account is approved by NewsletterDirectory.co.
Apart from the above given Email Ad Networks there are many other email ad networks are available that feature email ad solution such as PowerInbox, Outbrain, Taboola, Netseer etc. But to achieve the benefits of the email marketing effectively choosing a reliable and efficient source would be a smart decision to make.
Hope this list of best email ad networks will be helpful for both publishers and advertisers. In case you have used it before, please share your experience with us in the comment section.